Co-Branded Marketing, Leadership Updates, and More: The Most Popular Articles of 2025

12/9/2025

As 2025 comes to a close, we're revisiting our most popular topics that you engaged with this year. At No. 1 is our Co-Branded Marketing Campaigns, which offer you tools and resources to help plan and achieve a successful marketing campaign.

Revisit our most popular articles below and discover the ones you might have missed from earlier in the year. Thank you for engaging with our content throughout 2025. Your continued interest and feedback help us create resources that support your success.

We’d love your input! If there’s specific content you’d like to see in 2026, share your ideas through our feedback submission form here.

#1: Co-Branded Marketing Campaigns are Back!

Open to all Westfield agencies, the Westfield Co-Branded Marketing program provides customizable advertising tools and resources to help you create effective marketing campaigns. Whether you need digital banners, social media posts and captions, radio scripts, print ads or billboards, we’ve got you covered! Try it today in AWP!

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#2: Rental Reimbursement Continuing Education Course

A refreshed continuing education course on rental reimbursement coverage is now live. This class was developed to help insurance professionals stay informed with the latest knowledge and best practices regarding rental reimbursement. Sign up here and start learning how rental reimbursement coverage can improve customer satisfaction!

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#3: New Chief Underwriting Officer Joins Westfield

Globally accomplished leader Henning Haagen joins Westfield as our first Enterprise Chief Underwriting Officer (CUO). In this newly created role, he will guide enterprise underwriting strategy, portfolio management, and governance, helping position Westfield for long-term success.

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#4: Westfield Advances Insurance Strategy with Sale of Banking Business

Refined enterprise focus strengthens foundation for continued profitable growth and innovation on core P&C business.

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#5: Sara Tester Named AVP, Distribution Management & Marketing

This exciting change underscores our dedication to continuous improvement, fostering stronger collaboration and sustainable success, all aimed at empowering your agency to thrive with Westfield.

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#6: Streamline Your Surety Bond Process with SuretySync

Discover how SuretySync helps simplify surety bond management for independent agencies. Save time, boost productivity, and experience the convenience of an automated, all-in-one platform.

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#7: Personal Lines - Competitive Rater Update

We want to inform you of an important update coming to all Competitive Raters across all states where Limited Loss Settlement (LLS) is available or required.

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#8: WATCH: Positioned for Success: Westfield Standard Lines in 2025

Explore how Westfield Standard Lines is driving profitable growth and mutual success in the year ahead. In this special edition, hear from Stuart Rosenberg, President of Standard Lines, as he shares insights on streamlining operations, strengthening relationships, and creating new opportunities for agents.

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#9: Roof Insurance Explained: Coverages, Claims, and Loss Settlements

Many homeowners insurance policies help cover the cost of replacing or repairing your roof when it’s damaged by wind, hail, fire or other covered perils. The extent of coverage and the amount paid out ultimately depends on the specific language in your policy and the cause of the damage.

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#10: What Impacts the Cost of Homeowners Insurance: Key Factors You Should Know

Homeowners insurance is a highly customized product, meaning what you pay depends on a unique mix of personal and property-related details. Understanding what insurance companies look at when calculating your premium can help you make informed decisions and better anticipate your costs.

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