Proving Your Digital Marketing Works, with Data
How can you leverage data to prove to your boss that your work is crushing it? Cross-departmental consideration is crucial as different teams utilize different tools.
Jody Geiger, Chief Marketing Officer from the OIA, is our guest this week to provide tips and tools for data. She also discusses examples of companies that are crushing leveraging data to connect with customers.
Jody was a recent presenter for IMCA, discussing data. Learn more about the Insurance Marketing & Communications Association.
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- Determining Your Agencies Value, and Why it Matters
- Bringing Value to the Insurance Industry with Insurance Rating Technology
- How comparing carriers with Data is Changing the Insurance Industry